Distilled Weekly: Social Media Roundup
How’s it going everybody? Chad Blankenship here and I’m back with the latest on social media news. Far too many things have happened in the past week for me to tell you all of them. I’m highlighting the four best pieces of news that will blow your mind. Let’s get this started.
Does one Snapchat equal four Instagrams? That’s not a rhetorical question, I really need an answer for this one guys. Facebook reportedly threw down $3 billion dollars buy Snapchat away from CEO Evan Spiegel and Google later tried to outbid Facebook by offering $4 billion. He declined both. Am I missing something here, or does Even Spiegel have something up his sleeve that could potentially be worth over $4 billion dollars? Let’s hope so.
15 Brands On Tumblr
When you think about brands using social media you think about the typical vehicles like Facebook, Twitter or even LinkedIn. But who would ever think of using Tumblr to get in touch with their fans? Tumblr can actually make an impactful marketing experience for visually driven people, as well as making it easy to share with mass audiences. Know any brands that are active on Tumblr? I do, and they are rocking it.
Did anyone recently get asked on Instagram to ‘Insert your username and password to get free followers and Likes’? Well you’re not alone. In fact, over 100,000 Instagram users fell for the scam by inserting their username and password. The app that initiated the scam, InstLike, was able to take the user accounts given and use it to their advantage. The more people that took the bait, the more followers and ‘Likes’ were delivered. I’ll be the first to say I was a victim, anyone else?
Facebook Use Decline
Facebook has reportedly seen a drop in daily users, specifically among teens. With social media becoming part of daily routines Facebook will always have the pressure of fending off it’s competitors to stay on top of the list. Just a year ago, 42% of teens surveyed said Facebook was their preferred social media site. That statistic now stands at 23%. We all know that Mark Zuckerberg is a smart guy, but how is he going to turn this one around?
That just about does it here ladies and gents. Is Evan Spiegel insane for denying four billion dollars? Was the Instagram scam an ingenious idea? Anyone have any ideas as to why teens are steering away from Facebook? @SocialDistiller and @ThumbsUpChad want to know what you think. Also, make sure to follow us on Twitter for all the latest on social media!