As marketers & advertisers, we're always on the go. Networking events & client meetings & team outings wait for no one! Monitoring & managing social media can be a 24/7 job, so you can probably imagine how vital our cell phones are to our daily existence.
As an advertising strategist, I love checking into my campaigns, but it can be a pain to do this on the go. Luckily, life just got a little bit easier for us, with Facebook's announcement of its new Ads Manager app for iOS. Some of the features touted by the app are: push notifications, editing existing ads & campaigns, as well as creating brand new ads (something that I'm personally looking forward to trying out).
While this is currently only being released in the U.S., the rest of the world can expect the app to roll out over the next few weeks. And Android users should stay tuned as well, since Facebook reports that there will be an Android app in the later part of the year.